The Student Recruitment & Retention Center (SRRC) at UC Davis stands for educational equity and hosts programs that foster holistic academic & personal development while raising political & cultural awareness, in order to empower students to act as dynamic leaders for their community.
Working with staff student members of different cultural and ethnic backgrounds, it was important for all the SRRC’s marketing collateral that I created for their events and programs to reflect multicultural awareness and the needs of the student community.
The center's brand was also implemented into staff documents, such as the SRRC's mission statement, services, values, and strategic goals.
I'm Daniel Daquigan,
a designer living in San Francisco.